Meet Kunal Shah: The Visionary CEO and Founder of CRED

Kunal Shah is a well-known entrepreneur and the CEO of CRED, a fintech startup based in India. With years of experience in the industry, Shah has become a prominent figure in the country’s startup ecosystem.

His success story has inspired many aspiring entrepreneurs and investors alike. Shah started his career in the payment industry with FreeCharge, a mobile wallet company he founded in 2010. He later sold the company to Snapdeal, an Indian e-commerce company, for $400 million in 2015.

Kunal Shah Wiki

After leaving Snapdeal, Shah founded CRED in 2018 with the aim of helping Indian consumers improve their credit scores. The company has since gained a significant following, with over 6 million users as of 2021.

About Kunal Shah:

Name: Kunal Shah
Age: 40 Years (2023)
Founded: CRED (FinTech Company)
Started: 2018
Profession: Founder & CEO of CRED
Location: Bengaluru, Karnataka
Social Media: LinkedIn & Twitter

Early Life and Education:

Kunal Shah was born in Mumbai, India in 1983. He grew up in a middle-class family. Shah was always interested in technology and entrepreneurship, and he started his first business at the age of 19. After completing his high school education, Shah pursued a bachelor’s degree in philosophy from Wilson College in Mumbai.

Shah’s interest in technology and entrepreneurship led him to start his first company, FreeCharge, in 2010. FreeCharge was a mobile recharge and utility bill payments platform that grew rapidly and was eventually acquired by Snapdeal in 2015. After the acquisition, Shah served as the CEO of FreeCharge for a few years before leaving to start CRED.

In addition to his entrepreneurial ventures, Shah is also an active angel investor and has invested in several startups, including Unacademy, Razorpay, and Innov8. He was also the Chairman of the Internet and Mobile Association of India on digital payments from 2016 to 2017.


In 2010, Kunal Shah founded co-founded FreeCharge with Sandeep Tandon, an online platform that allowed users to recharge their mobile phones, DTH, and data cards. The platform became popular quickly and attracted investors such as Sequoia Capital and Sofina.

In 2015, Snapdeal, an e-commerce platform, acquired FreeCharge for $400 million. Kunal Shah continued to work with FreeCharge as the CEO until 2016, after which he stepped down to pursue other ventures.


In 2018, Kunal Shah founded CRED, a platform that rewards users for paying their credit card bills on time. The platform gained popularity quickly, attracting more than 1.5 million users within a year of its launch. Cred offered different products:

  • Cred RentPay
  • Cred Cash
  • Cred Pay
  • Cred Store
  • Cred Travel Store

In 2021, CRED has raised over $200 million in funding from top investors, including Sequoia Capital, and DST Global. The company has also expanded its services to include rewards programs and personal loans.

With his extensive knowledge and experience in the industry, Shah has become a respected voice in the Indian startup community, and his insights are often sought after by investors and entrepreneurs alike.

The platform has also expanded its services to include CRED Pay, a feature that allows users to pay their rent and other bills using their credit cards.

Kunal Shah Net Worth:

According to DNA, Kunal Shah’s net worth was Rs 15,000 crore as of 2021.


  • Economic Times Award in 2016
  • Fortune 40 Under 40 in 2015 & 2016


Kunal Shah’s vision for CRED is to create a platform that offers a range of financial services and rewards to its users. He believes that by building a platform that rewards responsible credit behavior, he can help improve the financial health of millions of Indians.

As the CEO of CRED, he has led the company to achieve remarkable success and growth. CRED has gained significant traction in a short period of time and has become one of India’s most valuable fintech startups, attracting millions of users and raising substantial funding from prominent investors.

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